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Interview DAVID COURTIER-DUTTON, CEO of slicethepie.com a new fan-funded business model for artists seeking investment - June 29, 2009
“We regard ourselves as a stepladder - we take artists from the vast pea soup that is MySpace and help them up the professional ladder. Whether that’s getting a top management company, a publishing deal, distribution, or their album licensed to a major.”
Broadband internet and social networks have helped nurture a new breed of A&R that gives the power to decide what music we hear to the fan.
Records labels’ lack of funds to spend on new artists and consequent lack of risk taking on who they pluck out of the mêlée has helped usher in a number of new business models that allow the fan to not only choose who they want to hear in record shops, on the radio, and on the main stage, but also invest in their success. First came Sellaband in 2006, followed by Slicethepie in 2007 before Bandstocks completed the charge last year.
For an insight into this new phenomenon, HitQuarters spoke with the CEO of Slicethepie, David Courtier-Dutton. As a basic summary of how the site works is available here, we took this opportunity to go one step further and quiz the London-based entrepreneur about how this fan-funded model can really benefit the artist.
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